Brand merchandise is a cost-effective way to promote the brand, building brand loyalty among customers and appealing to potential buyers.
Bistro chalk is prominent throughout Cafe Kubal's theme in print and interior design. The birth of the graphic is simple and straightforward: choose the wording and how many folds for the banner to fit in --> sketch --> scan --> clean up the artwork in Photoshop --> and vectorize!
Now that the artwork is there, what color should it be? This time, instead of letting the corporate staff choose the color, we posted three of our favorites on social media and let our followers choose. The feedback we received on social media was beyond my expectations! We reached a total of 4856 people with the Facebook vote so the T-shirt was well marketed before it was even for sale. Thanks to Custom Logo USA—a Syracuse local business, the shirts were quickly and nicely executed.